carolina
diana
rossi
carolina
diana
rossi
I am a multidisciplinary designer and UX expert with 8+ years of experience.
My work is rooted in human behaviour and shaped around the people it is made for.
I am a multidisciplinary designer and UX expert with 8+ years of experience.
My work is rooted in human behaviour and shaped around the people it is made for.
SELECTED PROJECTS
BIOGRAPHY
I DESIGN FOR PEOPLE, NOT JUST FOR FORM. MY WORK STARTS WITH HUMAN BEHAVIOUR, THEN TAKES THE SHAPE THE IDEA NEEDS.
I DESIGN FOR PEOPLE, NOT JUST FOR FORM. MY WORK STARTS WITH HUMAN BEHAVIOUR, THEN TAKES THE SHAPE THE IDEA NEEDS.
I DESIGN FOR PEOPLE, NOT JUST FOR FORM. MY WORK STARTS WITH HUMAN BEHAVIOUR, THEN TAKES THE SHAPE THE IDEA NEEDS.
I’m a multidisciplinary designer with a background in UX research, user psychology and graphic design. I work across identities, digital, campaigns, content and physical communication — always with the audience in mind.
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Years across Research & Design
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Years across Research & Design
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Spoken Languages
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Spoken Languages
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Brand Identities
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Brand Identities
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User Interviews
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User Interviews
SKILLS AND EXPERTISE
Graphic & Digital Design
Creative Strategy & Social Media
UX Research & Audience Insight
AI Image Generation & Art Direction
Brand Identity & Visual Systems
Destination & Experience Design
WORK EXPERIENCE
CURRENT / ONGOING
FUTURA AI Academy
AI Creator / Designer
2026—Present
FUTURA AI Academy
AI Creator / Designer
2026—Present
Freelance
Graphic Designer
2024—Present
Freelance
Graphic Designer
2024—Present
Kaufland e-commerce
Senior UX Researcher
2023—Present
Kaufland e-commerce
Senior UX Researcher
2023—Present
ciaocycling.cc
Founder
2024 - Present
ciaocycling.cc
Founder
2024 - Present
PAST EXPERIENCES
Memorisely
UX Research Teacher
2024 - 2026
Memorisely
UX Research Teacher
2024 - 2026
YAZIO & läuft GmbH
UX Researcher
2019—2023
YAZIO & läuft GmbH
UX Researcher
2019—2023
University of Applied Sceinces Hamburg
Health Behaviour Researcher
2016 - 2019
University of Applied Sceinces Hamburg
Health Behaviour Researcher
2016 - 2019
CLIENT WORDS
"The brand identity, website, and social media pages created by Carolina have given a strong and clear identity to the entire gravel project. The modern style, with attention to every detail, fits the outdoor world perfectly, making the page beautiful to look at and easy to navigate."
Elena Tenero
Assessore Turismo Comune Castelnuovo del Garda
"The brand identity, website, and social media pages created by Carolina have given a strong and clear identity to the entire gravel project. The modern style, with attention to every detail, fits the outdoor world perfectly, making the page beautiful to look at and easy to navigate."
Elena Tenero
Assessore Turismo Comune Castelnuovo del Garda
"The entire project with Caro was well organized and the results were perfect and delivered in time."
Studio Gieske
Ad Photo Studio in Germany
"The entire project with Caro was well organized and the results were perfect and delivered in time."
Studio Gieske
Ad Photo Studio in Germany
"The packaging system shipped across nine products without a single design bottleneck. Everything was documented, the type and colour rules held up, and our printer had no questions for once."
Tomas Reiner
Brand Lead, Verdant Botanics
"The packaging system shipped across nine products without a single design bottleneck. Everything was documented, the type and colour rules held up, and our printer had no questions for once."
Tomas Reiner
Brand Lead, Verdant Botanics